Explore the Shopify website builder, its theme library, and your Shopify app store to understand what goes into creating a Shopify site. Note that all themes and applications you find interesting when you’re there, and remember to include their costs so you can calculate the cost of your website on Shopify.
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How To Build An E-commerce Website Using Shopify Website Builder?
You should only begin your trial if you can choose within two weeks because you need to put cash out within 14 days to maintain the progress you have made. After you have done so, here’s what you need to do:
1. Formulate A Website Plan
When you lay out your website, you may utilize your understanding of how Shopify website builder operates as a backdrop. For instance, creating a website using Wix has fewer constraints than Shopify. Because of this, it is advisable to become familiar with its system in advance so that you don’t waste time creating something that Shopify won’t allow you to integrate.
You could also require other media, including custom photos or branding materials like a logo. While certain assets, like your trademark, are vital and have a variable cost, others, like films or animation, are optional. However, it’s essential to start preparing early to integrate them into your site.
Now is an excellent time to estimate the cost of your Shopify website if money is a concern. Before making any purchases, you may create a precise one-time budget and ongoing costs, as all Shopify Website Builder premium themes and applications reveal their prices in total.
2. Depending On Your Budget, Choose A Plan
Shopify Website Builder offers three basic pricing tiers for small, medium, and big businesses. However, five different pricing tiers are available if you consider Shopify Website Builder Plus for companies and Shopify Website Builder Lite for introducing items to existing websites or blogs. The primary three will pique the curiosity of most people:
Every plan, even the most basic, comes with everything you need: an infinite number of products, channels for sales, support available around the clock, an SSL certificate, fraud detection, Shopify Point of Sale Lite, vouchers, discounts, and empty cart restoration.
Variations include Basic Shopify’s exclusion of expert reports and Advanced Shopify’s inability to determine third-party shipping costs during the checkout. More staff accounts and synchronized storage locations are also available with higher-tier services.
Here are the three Shopify Website Builder pricing plans that are available to you:
- Basic Shopify Plan – $29/month
- Standard Shopify Plan – $79/month
- Advanced Shopify Plan – $299/month
3. Set Your Shopify Website Theme
The first thing you should do once you start utilizing the Shopify website builder is to complete your theme. Choosing your theme is essential for any website builder. Still, it’s crucial for Shopify since it only lets you modify a little about how your site looks, and its arrangement, so your design choices are heavily influenced by the theme you pick.
Whatever theme you select, you may still edit your photos and text, but the theme will determine where those images appear and what fonts your text uses. Use the filters for searching on the theme’s store’s left side to find templates with the features you’re looking for or select ones created especially for your industry.
Stores run a great danger of seeming generic, a shortcoming shared by all Shopify themes. Additionally, other businesses may use a different theme, making it hard to differentiate yourself, particularly if you’re utilizing a free theme.
Hiring a Shopify website builder designer to modify a theme, particularly to meet your needs, is another solution to getting a unique and customized Shopify site.
4. Install Shopify Apps And Plug-Ins
Install all your applications next to be ready when you start personalizing your website. Everything you want can be found in the app store on Shopify Website Builder, and if you’ve previously decided which ones you require, this step should be simple.
Use the filters to their maximum potential for more effective searches, much like with the theme shop. Your best chance when looking for applications is to browse by category, such as marketing, design, shipping, etc.
Also, don’t worry about downloading all your applications simultaneously; you can always return and change outdated programs with new ones. Knowing which applications to utilize provides you an advantage when you first launch.
5. Design Your Shopify Store
The critical step here is customizing your website on Shopify Website Builder to make it uniquely yours, which is the last one. As we’ve indicated, Shopify streamlines and simplifies this process; after selecting your theme and applications, it’s just a matter of filling in the blanks.
The Sales Channels > the online shop on the left navigation menu contains most of the customization options. I advise moving down the list one at a time because each choice (Pages, Themes, Domains, etc.) provides a unique set of customizing possibilities.
The primary way to customize your homepage is by editing your theme. To open the editor, click Customize after clicking Theme on the left.
On the left side of the page is an inventory of all the places you may modify, and on the right is a live preview of your website on Shopify. You may switch from mobile and desktop versions of the preview using the icon in the top-right area to ensure both look how you want them to.
Simply add text or download the desired photos for each item on the left. Each area has fields with clear labels, as well as additional choices like text alignment. Again, choosing these items in advance is beneficial. Though they provide free photos, you should utilize as few shared assets as possible to lessen your website’s “generic” appearance using Shopify Website Builder.
There are more customizing choices in the Settings area at the bottom of the left sidebar that you may use before you begin adding your items to your website, which is the next stage. These are your company’s more technical specifics frequently found in the background. They include:
- Preferences in general (such as currency, region, and company address)
- payment companies
- Deliveries and shipping
- Store dialects
- Billing Taxes
While many of these possibilities seem small, notably payment and shipping, they can significantly influence your organization. Take the time to read over each one and modify it according to the objectives of your particular website.
6. List Your Products On Your Website
You may now upload all your items to your Shopify Website Builder store, which may or may not be reasonable based on how many things you sell. This phase might take some time since every item must be input separately and one at a time.
Go to the Products area of the left menu and select the “Add Product” option to add a new product. The template must then be filled out in the following step. You have options for all of your requirements:
- Organization (product type and brand name)
- Pricing (including a separate section for “Compare at a price”)
- SKU and Barcode
- Shipping information (including weight, shipment origin, and HS code)
- Variants (like Size or Color)
- SEO tool
Additionally, you can add products to Collections, which are collections of goods you may use for various other sales techniques. Both manual and automatic collection methods are available in Shopify Website Builder.
7. Buy Your Domain Name And Set It Up
You may tweak many places before you begin, but you still need to cover your domain, which is a must.
So long as you utilize an original name for the domain, your URL may be a potent branding tool and aid in recognition. Even though Shopify Website Builder automatically assigns you one of their domains (.myshopify.com), I suggest purchasing a domain name if you’re concerned about starting an online store. Fortunately, they also provide such a service.
Go to Sales Channels> Online Store > Domain in the left menu to purchase and configure your Shopify website domain. You may enter the URL you’re searching for, and they will search to determine whether it is offered and how much it will cost. If there is less competition, they will also provide alternative possibilities (.net,.org, etc.).
This stage might take a little bit of time because you can only purchase and apply for your new domain in this part of the intense competition for your top selections.
8. Start Selling!
You must be corrected if you think you are done with everything using Shopify Website Builder. You just started now!
You still have a lot of work to do. Even if you strictly adhered to this manual’s instructions and completed every modifiable component, several external factors, such as marketing, consumer profiling, and promotions, must be considered for e-commerce success. You can only begin in many regions once you’ve achieved the initial sale.
With the ability to link your advertising efforts to your store and provide a choice of various promotion kinds, Shopify makes this process as simple as possible. If the native capabilities of Shopify aren’t enough, its app store offers even more choices.
Best Alternatives For Shopify Website Builder
Apart from Shopify, many other ways exist to develop an eCommerce website. There are various great alternatives, like using an Automated Amazon Store. However, some of the best alternatives that I have come across are:
Most web developers hail WordPress as one of the best website content management systems (CMS). With this free, open-source tool, you can create a great eCommerce website without spending a single dollar! This is why 30% of all websites are created using WordPress!
WordPress has many plugins like WooCommerce, making it easy for web developers and even non-developers to build their eCommerce platform. With its large assortment of features and tools, it can make taking payments and creating an income stream easier than before.
In addition, it’s easier with WordPress to help customers sign up for newsletters and updates from your website. This makes it easier for them to stay in touch with what new offers and discounts you offer. It even makes it easier for customers to know about upcoming sales on your website and be there in time for them!
Magento is a super powerful eCommerce website-building tool created by Adobe. One of the unique features of Magento is that it allows non-developers to build eCommerce websites with various useful features for you and your customers.
These features include a custom product recommendation and online inventory management systems. Another unique aspect of Adobe Magento is its integration with AI, making it easier for you to get real-time reports on sales and conversions, along with a robust data analysis feature to help you target weak points in your marketing strategies!
WebFlow is a newer and upcoming website developer that you can use to create your own eCommerce platform. Similar to WordPress, you can use plugins to make your eCommerce website better than before using Luma.
With this tool in hand, you can create a powerful ecommerce website that has many features like:
- Various templates and website themes to choose from based on the type of products you sell.
- WebFlow allows seamless integrations with applications like Zapier to automate various processes. These processes include tracking the shipment of orders and even getting all purchases and sales accounted for in a single balance sheet.
- You can schedule product launches and seasonal campaigns to be automated without requiring manual inputs at launch!
Once you start selling, you’ll have a better notion of what you need, but for now, you may still explore your options to determine what you can do with Shopify Website Builder.
But one thing you should do right away is try out a trial order. I mean ordering an item from your business like a typical consumer and watching to see if anything goes wrong. If anything was missed or a mistake was made, it is preferable if you swiftly fix it.
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